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The business of selling them is a fun and exciting one. Everybody loves them and this makes the business become very lucrative, especially for a person who has the eye for doing business. There are some common mistakes though that can be made by an individual while handling this kind of business. These mistakes can be avoided. The article highlights some of these mistakes and gives possible remedies to them.

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Stocking up too early:
While it is exciting to know that the business can actually make someone a lot of money, one of the most common mistakes is buying stock that is too large for that particular market. Most customers will buy the smell, and not the actual candle. One of the best things to do is to get free samples of many brands and give them off to potential customers. The samples will give someone the lee way to strategically planning oneself out. The business person will know which stock will be needed more than the other. These samples will be used in making the orders.

Failure of investigation:
As stated earlier, people buy into the idea of the smell. In other words, the smell will attract more people to the business than any other aspect about the candle. It is important to investigate about the smell that most suit the customer. Asking them to smell the content will give a few tips as to what kind of direction to take. Many people who avoid this find themselves in trouble later on in their business.